Fall in Love with Website Content Writing

Love reading! That’s a very good habit and book lovers like to read a lot of books, novels, etc. from the vast collection of books, with very few of them we get attached to, We find a connection with the characters and the story and writers. Reading fabulous writing is like enjoying some great singer. If the artist makes a touching connection with us even with some errors, we would love to read the whole book. Well, it happens only with print media. Website content writing is totally different from it. Web content is scanned. Or peeked at. Not read. Today, the web visitors are always in hurry and hunt for the real knowledge of their interest. Whether it is to buy something online or to gather some information about particulars, they want quick and concise results. They don’t give you a second chance at having millions of options at their fingertips, they switch to another site if didn’t get what they were looking for. Therefore, your website content should have to be crystal clear, attention-grabbing and in-depth to engage web visitors and hold readers’ attention. Here are some effective tips collected to help you think and create out of the box web content – Permeate your story Tell your brand story in the way they like to read not in the way you want to tell. Cover all your business aspects, product details, etc. but in a way telling how beneficial to them. Be the leader Don’t be afraid of writing. You know your company and the product the best. So, bring out all you have or your...

Important Tips about SEO for Humans

When it comes to SEO; keywords, rankings, strategies, traffic, link building, target audience, content and so many such words start flowing in mind. We put a lot of efforts, strategies, and skills to improve the social presence of our website. But, the point to consider is, are we doing it in the right way. From decades, we are talking about user-focused SEO strategies, when it comes to SE, but how many of us are actually able to use Professional Organic SEO Services and right strategies to attain the desired results. Essentially, we are required to target two groups to come up in the top rankings, i.e. the search engine robots like Google and Yahoo, and the humans. We have to maintain a balance to gratify both groups. Effective SEO is concerned to create connections with the targeted audience as connections are what fuel your growth. Without the right connections, there can be no leads, traffic, sales, profits, etc. For attaining desirable results making lasting connections, defining the right audience and creating a strategy accordingly is important. On the web, everything is not for everyone. Different businesses have different targeted audiences and users. Based on your targeted audience create fruitful, attractive and interesting content. For better results, try to couple the human side of requirements, wishes, and desires with the logical side of search engine functionality. This will surely aid in boosting the revenue and user relationships. For the human, make your website content-rich, engaging, attractive and helpful. It should look good in addition to provide them what they are looking for. To help the search engine robots understand your...

What Did Indians Search for in 2017?

It is always good to know what people are searching on Google and other portals. For the SEO professional it is crucial to understand trends and what is popular. It helps in understanding what works and what does not. Knowing the past trends also helps in predicting the future trends. Indians have taken to the internet as fish to water. In our country the internet usage is increasing gradually but surely. Day by day, more and more Indians are joining the internet as they hear about its popularity. According to some SEO analytical reports, by the beginning of the next decade more than half of India’s population would be accessing the internet. And they would be doing it not only on PCs, but also on smartphones, tablets, laptops and future mobile devices. Ask anybody what is their favorite search engine and they would reply Google. Yes, Google has been the primary search engine for searching anything on the wide web. Bing and Yahoo are also been used but their usage is not considerable. People joke that they only use these websites when Google is down for some reasons. So somebody who is interested in SEO would ask what did Indians search for in 2017? What caught their fancy? It would be an interesting read to know what goes in the minds of our country people. Let us find out some of the top searches which were revealed by analysts: 1) Bollywood This is an all time favourite. Indians can never get enough of Bollywood. I am sure everybody must have heard of this Indian movie industry. If somebody has...

The Mobile Revolution: SEO for Mobile

More than a decade back people waiting at public places were either found reading newspapers, or talking with somebody, or just staring around. There was one gadget which had still not made its appearance then–the ubiquitous mobile phone. But in the present day, wherever you look around in a public place you are most likely to see people staring into their mobile phones. Either they are checking their emails, or reading something on the net, or maybe just giggling at some joke on whatsapp. The mobile has captured everybody’s hearts and therefore their lives. According to one media report, in 2017 there are around 300 million smartphone users in India. If this report is accurate, very soon half of India’s population would be using smartphones in the near future. What does it mean for businesses and website owners? It means more and more people are getting on the mobile and their everyday use is increasing rapidly. It also means a huge portion of customers would be accessing products and commercial websites through mobile smartphones. Hence, it is logical to take into account SEO and user experience for mobiles. Mobilegeddon–The Google Mobile Friendly Update Some time back in 2015 we saw how Google took into account mobile experience by launching Mobilegeddon. This SEO algorithm took into account the user-friendliness of websites on smartphones and other mobile devices. Websites which looked better on PCs as well as on mobiles were given priority in search results. Whether or not this had a huge impact is irrelevant. The point to note is Google too is placing increasing emphasis on how consumers are efficiently...

When Does SEO Efforts Bear Fruits?

Suppose a new business starts a website. They hire the best SEO manager to enable their website to stand out. The manager implements the latest SEO techniques on the webpages right from great content to keywords and links. Every thing seems to work smoothly. Subsequently, this gives rise to an obvious question. When will the SEO methods start working? How soon will the traffic to their website flow in? All very good questions but a tad too early. Things don’t work this way in the web world. Starting a bricks and mortar store That reminds me of a new bricks and mortar store which commences business in a commercial location. They advertise their products throughout the town using banners, pamphlets, local TV channels etc. And they wait eagerly to see their customers start flowing in on the very next day. In fantasy land this could happen—customers start flowing in since morning and by end of the day all the products are sold out. But in real life things are different. Starting an online website In real life customers start to come to know of a new store in their locality. Slowly the trickle of people starts one by one. Gradually the growth picks up and eventually the store has a considerable clientele. The same happens to a new website. Even if you use the latest SEO techniques, traffic does not start flowing from Day 1 or even Day 10. People think as soon as a website is launched, Google takes notice  immediately and starts crawling and indexing it. They expect their webpage to rank on the first page as...
Tips to make influencer share your content

Tips to make influencer share your content

Completed your writing, feeling relaxed, yes you should be. But, it would be disheartening when other people writing similar posts after you are getting more traffic than yours. The writer having fewer skills and a write up not as good as yours is getting more traffic, makes you feel disappointed especially when you spent a lot of time and hard work in it. And, it hurts more when you are using almost all useful SEO techniques and approach for making your content SEO friendly. This is not your mistake. In such cases, they might be having several influencers sharing their content. Now it is your turn, let encourage your readers/influencers to share your content as it is the best way of locating folks who already shared something alike. In the present era, influencer marketing is the best strategies that imply you are having huge marketers out there desiring to build equally useful associations. Here are some efficient tips to make influencer share your content – Share their content First, find some reliable influencer shared similar posts earlier. To get noticed, you can share their content. Here, you need to play smart and fairly. Identify their most active platforms and focus on them. You can make use of social-media management tool to having a keen observation. You can re-tweet, like and share their content in your own way to get noticed. Comment on their blog Commenting on their blog is the best approach to connect with the influencer. If they are regularly active on the comments, it would be a good option. Write good quality content Now, it’s your turn...